Whiting Publicity Specializes in the Arts,

Entertainment, Hospitality and Tourism Industries

    Whiting Publicity & Promotions has been providing award-winning PR services for almost 20 years, "publicizing the dreams" of businesses, organizations, professionals and artists of all kinds.

    In this fast-changing technological age, getting the word out about your career, company or organization has become more important than ever.

WHY US?:

    To be effective in PR, it’s important to “do what the journalists do”. Did you know that editors throw away 90 percent of the press releases they receive? We work with our customers to develop a “newsworthy” hook and present a well-written story (press release) in a format that’s easy for the editors to use.  Every calendar item, press release, PSA and bio we write and distribute is written in Associated Press and/or broadcast style with the utmost attention to excellent organization, readability, sentence structure, spelling and grammar.  They can easily be adapted for use on social networking sites.

    Led by a former newspaper reporter, the Whiting Publicity team has the knowledge, skills and experience to do a terrific job for your organization.  We’ve won awards from the Public Relations Society of America (PRSA), the International Association Business Communicators (IABC), the Public Relations Council of Alabama, the Songwriters Guild of America, and Sigma Delta Chi, the Society of Professional Journalists. 

ONGOING PUBLICITY IS ESSENTIAL:

    There's no discounting the value of publicity in the success of a business or career.  Did you know that a print or broadcast story can remain in the Internet search engines for years?  Positive news media exposure boosts one's credibility, confidence, exposure and sales.

    "For PR to be successful for you, you must enter into it for the long haul," says watercolor artist/instructor Gail McDaniel, who has developed a host of newsworthy activities to land coverage in print, radio and television. "It is not a short term or one-shot proposition!  Over the years, [Whiting Publicity] continues to get great placements for me."

WE OFFER A WIDE RANGE OF PROFESSIONAL SERVICES:

    Do you need help communicating your message?  If you do, we're eager to roll up our sleeves and get to work.  As a dedicated team player, we take great pride in helping professionals achieve success. Following are some of the PR services we can provide:

    *  PUBLICITY:  Generating news and feature coverage in newspapers and magazines; on radio and television; and on the social networking sites.

    *  EVENTS:  Developing events that place your career, company or organization in the public and news media spotlight.

    *  START-UP PR: Brainstorming with you to launch a comprehensive, in-house PR effort.

    *  PR TRAINING:  Helping equip you and your team for professional interaction with the news media.

    *  WRITING/EDITING: Developing press releases, calendar items, bios, fact sheets, artist statements, introductions, photo cutlines, press kits, flyers, brochures, postcards, invites, and advertorials to help build needed exposure.

    *  BRAINSTORMING/CONSULTATION:  Providing in-depth (and fun) brainstorming sessions to help map out a PR strategy to help place you in the best possible light.

    *  BOOK AND CD DEVELOPMENT:  Helping artists develop and launch their book or CD through Shine Time Books & Music, the publishing arm of Whiting Publicity & Promotions.

    *  GUARANTEED NEWS COVERAGE:  Providing substantial news and feature coverage in the Music City Arts Update newsletter, website and blog (read by thousands of arts enthusiasts across Middle Tennessee).

    Thank you for taking the time to visit the Whiting Publicity web site.  While you're here, please visit our "Customers" page to see how we've helped other professionals garner news media exposure on local, regional and national levels.  You’ll find several “case studies” on the “Services” page.

    If you have any questions, please feel free to call us toll free at (800) 80-SHINE (74463) or (615) 242-9857, or send us an e-mail message at WhitingPublicity@Earthlink.net.

Much success to you with your career, business or organization!